June 2, 2021

Happy birthday nr2!


🎂 We turned 2 years old.

I can’t quite believe it was only a couple of years ago that the nr2 journey started. At the beginning, all we had was the crazy idea to map start-ups in China. What made us do it?

A slide on Chinese Unicorns. We put their names on a slide and went to talk to entrepreneurs, corporates and investors in Europe. Very few knew either their names or their innovations. Where they did, they didn't know they were Chinese companies; TikTok, for example.

nr2.io's first slide before we even had a name.

We wanted to change that and take away the barriers between the East and the West and enable mutual understanding. We’re well on the road. Our search engine for start-ups in China and South Korea is used in 141 countries.

That’s just the beginning, and thanks to you and our amazing community, nr2 is now stepping up a gear. We are very, very excited to announce we have just raised a little over US$1.5Mn. This means we can overhaul the start-up related information we can provide you, enabling you to:

- Understand technology trends at the earliest stage

- Find the most innovative products

- Connect with other members of the nr2 family worldwide


Now is the time to tell me what you want more of, so if there's something on your mind, please let me know. At its core, our vision is to empower people. As a reader of this newsletter, that means you.

Let me end with a thank you. I'm a great believer that all you can ask for in life is the chance to try. This fundraise has given us that chance, and that's in large part down to the support of the nr2 family.



And if you’re ever in our Asian HQ in Seoul, or in Beijing, or in London or Paris, come by and say hi. We make pretty good coffee.

Thanks as ever for reading and, if you like what you see, please consider sharing!